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Running a beer sweepstakes is a fantastic way to engage consumers, build brand awareness, and drive custo...
Read MorePromotional sweepstakes can be a powerful marketing strategy in the brutal spirits and beverage industry....
Read MoreRetailers have found a potent method for gathering consumer feedback in the ever-changing realm of contem...
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Hawaii Villa Escape Sweepstakes offers a $25,000 Luxury Vacation from Exotic Estates
May 18, 2016
From time to time we get the opportunity to be involved in a promotion that is offering a really unique prize. The Hawaii Villa Escape Sweepstakes is one of those promotions. The main sponsor is Exotic Estates, a luxury vacation rental and real estate agency dealing mostly with properties throughout the US including Hawaii and […]
Read MoreBest practices for keeping giveaways, sweepstakes & contests legal
May 11, 2016
I was asked a question yesterday that I get quite often so I thought I would write about it here again. The question does vary a little on how it’s stated. One of our clients asked the following “We are doing a quick giveaway via social media and want to check…are we covered from a […]
Read MoreTHIS BODY campaign from Lane Bryant celebrates women of all types
May 4, 2016
This Sunday we will again be celebrating Mother’s Day. If you’ve been online or watched any TV this week you have been reminded many times with gift suggestions for mom. Retailers, brands and restaurants all have been promoting on how best to celebrate the moms in our lives. Whether with a card, flowers, dinner, jewelry […]
Read MoreThe Sky’s the Limit Open Road Sweepstakes from Montana
April 27, 2016
A new tourism campaign recently launched by The Montana Office of Tourism and Business Development focuses on telling Montana Big Sky Country stories to draw in visitors. Their short film series features ordinary people who are chasing their own brand of adventure. Open Road, the first episode in the Sky’s The Limit series, was used to […]
Read MoreNew tools to help businesses connect with consumers revealed at Facebook’s F8 Conference
April 20, 2016
Last week Facebook hosted their annual conference for developers known as F8. This is where the social giant previews their newest and latest products and tools for developers. This 2-day event took place again in San Fransisco. So as I did last year, I registered to attend the conference via their live streaming site. Mark […]
Read MoreHere’s a few sweepstakes for guitar lovers
April 13, 2016
Guitar players will really appreciate these three sweepstakes that are currently running from a company that calls themselves, Two Old Hippies. Our sister company, Alliance Sweepstakes Services, is the administrator on all these promotions. The Take The Bedell Challenge just recently launched on April 1st where they’re giving away a Bedell Wildfire Guitar. They are […]
Read MoreCranberry Marketing Committee kicks of the #YesYouCranSweepstakes to promote the SuperFood of the month
April 6, 2016
For those of us in the northeastern part of the country you wouldn’t know it’s now Spring. I came back this weekend from a vacation at the beach in Mexico and woke up to snow on Monday morning. The vacation was very great though and the reason I haven’t written here for a couple of […]
Read MoreWelcome to March Madness – better get your brackets done
March 16, 2016
Every March college basketball takes over, so welcome to March Madness. You’ll be hearing much about the women’s tournament at the same time as the men’s tournament. The women’s madness starts with 64 teams and for the past three years has ended with UConn players taking home the championship. The men’s madness starts with 68 […]
Read MoreHere’s a couple of new sweepstakes that target Millennials
March 9, 2016
Playing games is not one of my favorite pastimes, but it is big with some of my younger friends and family members, and they’re part of a huge market. The global gaming market is predicted to hit $93 billion by 2019 and should continue growing at least for the rest of the decade. That’s the […]
Read MoreIt’s a win, win with Laura’s Lean Beef 60 Day Challenge
March 2, 2016
The Laura’s Lean Beef 60 Day Challenge is offering a win, win for all who decide to participate. We’re assisting the Laura’s Lean Beef (LLB) team with the administration of this unique promotion that just launched yesterday, March 1, and is running till April 29. LLB is motivating people to hop on the fitness bandwagon […]
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