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Running a beer sweepstakes is a fantastic way to engage consumers, build brand awareness, and drive custo...
Read MorePromotional sweepstakes can be a powerful marketing strategy in the brutal spirits and beverage industry....
Read MoreRetailers have found a potent method for gathering consumer feedback in the ever-changing realm of contem...
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The Rio 2016 Olympics with #LikeAGirl, Alex Morgan and Thanking Moms from Always and P&G
August 3, 2016
Rio de Janeiro will finally kick off the 2016 Olympic Games this Friday, Aug. 5, which willl take place till Aug. 21, marking the first Olympic Games to be held in South America. The Opening Ceremony will be held at the Maracanã Stadium in Rio and it was just announced that Michael Phelps, the most […]
Read MoreShonda Rhimes partners with Pilot Pen on the $50,000 Overachievers Grant Contest
July 27, 2016
Shonda Rhimes has recently partnered with Pilot Pen to promote their G2 pen. Shonda is the writer and producer of such famous TV shows such as Scandal, Gray’s Anatomy, How to Get Away with Murder and The Catch. She has also been described as a role model, a game changer and in one word, an […]
Read MoreBanded launches The Greatest Outdoor Giveaway Sweepstakes
July 13, 2016
I was recently contacted by an previous client that told me he was now working for a company called Banded and wanted to run a huge sweepstakes. I’m not at all what you would call an “outdoorsman”, so I had no idea who the company was. They wanted to give away a truck and a […]
Read MoreNext episode of Montana’s Sky’s The Limit Adventure Series launches that includes a new Sweep
July 6, 2016
Montana’s the Sky’s the Limit Sweepstakes was initially launched back in April by the The Montana Office of Tourism and Business Development in which I wrote this post about. This was the beginning of a new tourism campaign that is focused on telling Montana Big Sky Country stories to draw in visitors. Their short film series […]
Read MoreFans of Game of Thrones have their knowledge tested in HBO’s Instagram Contest
June 29, 2016
The Game of Thrones Season 6 finale was this past Sunday night and I am still talking about it. Yes, I am what you call a hard-core fan of Game of Thrones. I’ve been reading every article that I come across to gain insights of what others saw in the final episode, the Winds of […]
Read MoreEight O’Clock Coffee launches the Chill in Italy Sweepstakes
June 22, 2016
The first official day of the Summer of 2016 occurred this week. The days are long and the nights are warm. What will be the major trends, events, happenings and songs of this summer? We have been blessed with some beautiful, sunny days here in western New York, but the heat is on across the […]
Read MoreOCM’s Room Goals Instant Giveaway helps kick off the back-to-school shopping season
June 15, 2016
We’ve been celebrating, Grads, Dads and Brides during this month of June. But even though the graduation ceremonies and parties are still going on, the back-to-school shopping season has also kicked-off. This year, back-to-school retail sales will reach $828.81 billion, based on a recent report from eMarketer who also predicts a higher share than ever […]
Read MoreA.C. Moore’s Crystal Coast Wedding Contest celebrates brides
June 8, 2016
June is known as the “dads, grads, and brides” month. So I wrote a post last week on a Father’s Day promotion, and the week before about a Twitter promotion for grads, so this week’s post is focused on brides. We’ve working on this promotion for A.C. Moore Arts & Crafts which just launched offering […]
Read MoreGrillin’ with Dad Sweepstakes helps celebrate Father’s Day
June 1, 2016
The calendar says it’s June 1 today and the summer season is officially here. It’s a month known in the marketing world as “Dads, Grads and Brides” when we will be celebrating Father’s Day, school graduations, weddings and also the flag. It’s the month where our backyards really come to life again. All the flowers […]
Read MoreWells Fargo Road To College Twitter Promotion
May 25, 2016
Graduation season is now upon us. It’s that annual time of year when you’ll notice many people posting photos of their family members and friends posing in a graduation cap & gown. It’s is an important time for marketers to target this specific audience. I recently came across an interesting Twitter-based promotion that Wells-Fargo ran […]
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