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Beverage company sweepstakes programs provide drink brands with various opportunities to interact with co...
Read MoreThe holiday season presents a golden opportunity for brands to connect with consumers through strategic g...
Read MoreState-by-State Guide to Sweepstakes Rules and Regulations: What Marketers Need to Know
March 21, 2025
Using sweepstakes to increase brand recognition and engage customers can be a highly successful marketing...
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PaybyPhone app offers Summer Sweepstakes with chances to win free parking
August 24, 2016
A trend that we’ve seen this year is implementing sweepstakes into mobile apps. More and more apps have been developed and are being downloaded. So by incorporating a sweepstakes into an app it provides an added incentive for the person to download the app and start using it. Yahoo’s Flurry anaytics recently showed that 90% […]
Read MoreP&G clearly picked a winner in Simone Biles for their 2016 Rio Olympic Games ad camapign
August 17, 2016
At the 2016 Rio Summer Olympics yesterday Simone Biles and Aly Raisman picked up the gold and silver medals respectively in the Women’s Floor final. Simone was untouchable with a score of 15.966 , almost a half-point better than Aly’s 15.5 which was good enough for the silver. Simone brought her total to four golds […]
Read More#DoingGood campaign from Minute Maid celebrates parents with Missy Franklin. Utilizes an emotional ad, co
August 10, 2016
The Rio Summer Olympic Games are now into the middle of their first week and Team USA has been amazing. Last night the U.S. women’s Olympic gymnastics team had already clinched the team gold medal by the time three-time world champion Simone Biles performed her floor exercises during the final event. The U.S. posted a […]
Read MoreThe Rio 2016 Olympics with #LikeAGirl, Alex Morgan and Thanking Moms from Always and P&G
August 3, 2016
Rio de Janeiro will finally kick off the 2016 Olympic Games this Friday, Aug. 5, which willl take place till Aug. 21, marking the first Olympic Games to be held in South America. The Opening Ceremony will be held at the Maracanã Stadium in Rio and it was just announced that Michael Phelps, the most […]
Read MoreShonda Rhimes partners with Pilot Pen on the $50,000 Overachievers Grant Contest
July 27, 2016
Shonda Rhimes has recently partnered with Pilot Pen to promote their G2 pen. Shonda is the writer and producer of such famous TV shows such as Scandal, Gray’s Anatomy, How to Get Away with Murder and The Catch. She has also been described as a role model, a game changer and in one word, an […]
Read MoreBanded launches The Greatest Outdoor Giveaway Sweepstakes
July 13, 2016
I was recently contacted by an previous client that told me he was now working for a company called Banded and wanted to run a huge sweepstakes. I’m not at all what you would call an “outdoorsman”, so I had no idea who the company was. They wanted to give away a truck and a […]
Read MoreNext episode of Montana’s Sky’s The Limit Adventure Series launches that includes a new Sweep
July 6, 2016
Montana’s the Sky’s the Limit Sweepstakes was initially launched back in April by the The Montana Office of Tourism and Business Development in which I wrote this post about. This was the beginning of a new tourism campaign that is focused on telling Montana Big Sky Country stories to draw in visitors. Their short film series […]
Read MoreFans of Game of Thrones have their knowledge tested in HBO’s Instagram Contest
June 29, 2016
The Game of Thrones Season 6 finale was this past Sunday night and I am still talking about it. Yes, I am what you call a hard-core fan of Game of Thrones. I’ve been reading every article that I come across to gain insights of what others saw in the final episode, the Winds of […]
Read MoreEight O’Clock Coffee launches the Chill in Italy Sweepstakes
June 22, 2016
The first official day of the Summer of 2016 occurred this week. The days are long and the nights are warm. What will be the major trends, events, happenings and songs of this summer? We have been blessed with some beautiful, sunny days here in western New York, but the heat is on across the […]
Read MoreOCM’s Room Goals Instant Giveaway helps kick off the back-to-school shopping season
June 15, 2016
We’ve been celebrating, Grads, Dads and Brides during this month of June. But even though the graduation ceremonies and parties are still going on, the back-to-school shopping season has also kicked-off. This year, back-to-school retail sales will reach $828.81 billion, based on a recent report from eMarketer who also predicts a higher share than ever […]
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