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Retailers have found a potent method for gathering consumer feedback in the ever-changing realm of contem...
Read MoreIt takes more than just an excellent product to develop a devoted consumer base in todays online sales in...
Read MoreOrganizing a mobile phone sweepstakes or contest is a great way to interact with consumers and create awa...
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The Road to Super Bowl LIII. The Clydesdales are back. DEVOUR offers #FoodPorn and a chance to win the Ul
January 24, 2019
Last weekend we had the NFL Conference Championship games with both games going into overtime along with some very controversial calls. The pass interference, helmet to helmet call against the LA Rams that was never called led to a game-ending 57 yard field goal by the Rams against the Saints and propelled them into the […]
Read MoreOlay launches The 28 Day Challenge Sweepstakes & will also run the first Super Bowl ad targeted only
January 16, 2019
The Road to the Super Bowl has moved forward. Last weekend was the NFL divisional playoffs with four teams that got to clean out their lockers for the season and the other four teams who are moving on to this weekend’s championship games. It will be the Los Angeles Rams vs the New Orleans Saints […]
Read MoreThis year’s Road to the Super Bowl kicks off with a sweepstakes from Pepsi & Pizza Hut
January 9, 2019
Happy New Year. I hope your holidays were great and you were able to share the time with family and friends. We’re now into the middle of our first full work week of the new year and the holidays are fading into our memories already. Which means that were into the 2019 NFL Playoff season […]
Read MoreThe Go Get Gifted Contest from Jet Blue is helping to bring families together for the holidays
December 19, 2018
Here’s one Holiday promotion that caught my eye this season. It is the “Go Get Gifted” Contest from Jet Blue that invited travelers to enter for a chance to literally become a holiday gift and surprise their families and friends on Christmas Eve. Jet Blue is selecting five winners of this contest and turning them […]
Read MoreSweepstakes from Walmart awards $80,000 in gift cards that is helping this quarter to make some Christmas
December 6, 2018
As of late this year we are excited to announce that we are working with Walmart Stores USA and administering their quarterly sweepstakes. The current sweepstakes running started in November and runs till January 31, 2019. Each quarterly sweepstakes awards five Grand Prize winners who each $1,000 in Walmart Gift Cards and 750 First Prize […]
Read MorePittsburgh Post-Gazette launches their Holiday Scratch & Win Instant Win Game with $15,000 worth of
November 28, 2018
This past Thanksgiving Day was the coldest ever in New York State and we in western New York received some more snow this morning. I hope everyone had a great Thanksgiving. If you were one of the many who bought online from Black Friday to Cyber Monday here are the current statistics: Cyber Monday raked […]
Read MoreThe 40th ANA/BAA Marketing Law Conference Review
November 15, 2018
The 40th Annual Marketing Law Conference was held in Chicago last week and put on by the ANA (Association of National Advertisers). I was again able to attend which I’ve been doing now for over 20 years, but not every year. This association acquired the BAA (Brand Activation Association) back in 2014, which had changed it’s […]
Read MoreHalloween Giveaways
October 31, 2018
We haven’t had many Halloween themed sweepstakes this year. However, here’s a small Halloween Giveaway that the folks at Salon Perfect ran to help promote their Halloween Collection. Just take a look at their Instagram page, @salonperfect, which I’ve grabbed a screen shot here, to see what they’ve been promoting. Three lucky winners won Salon […]
Read MoreRed Sox player Mookie Betts’ stolen base delivers us all free tacos!
October 24, 2018
Last evening the 2018 World Series got under way at Fenway Park with the Boston Red Sox hosting the LA Dodgers. I wrote this post last year about the opening game which was held in Dodger Stadium and was the hottest game ever played in the World Series reaching a 103 degrees. It was not […]
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