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The holiday season presents a golden opportunity for brands to connect with consumers through strategic g...
Read MoreState-by-State Guide to Sweepstakes Rules and Regulations: What Marketers Need to Know
March 21, 2025
Using sweepstakes to increase brand recognition and engage customers can be a highly successful marketing...
Read MoreRunning a beer sweepstakes is a fantastic way to engage consumers, build brand awareness, and drive custo...
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The Pittsburgh Post Gazette’s Slide into a Grand Sweepstakes encourages download’s of their n
October 18, 2017
The Pittsburgh Post-Gazette recently launched a new app that allows it’s readers to experience the news through a new digital communications medium the company has developed called PG NewsSlide. The company executives believe this new technology will reinvent the business model for newspapers. They claim that NewsSlide will take the daily newspaper audience beyond what […]
Read MoreThe new Heads and Tails app from Petco awards $25 gift cards and helps pets in need
October 13, 2017
Just this week we added a new dog to our family so I thought it was appropriate to write about this promotion so that I could share the news with you. Molly is a 2 1/2 year old golden retriever who has lots of energy. She’s been adjusting to her new home this week and […]
Read MoreBREAK THROUGH: Legal Strategies for Dynamic Businesses – The 39th Annual ANA/BAA Marketing Law Conf
October 5, 2017
We’ll be heading back to Chicago again next month to attend the 39th Annual ANA/BAA Marketing Law Conference which is taking place this year November 13-15 at the Downtown Chicago Marriott. I think this will be my 10th year that I’ve attended this conference and it always provides me with new and updated information as […]
Read MoreAlcohol beverage brands utilize text-to-win sweepstakes to help gain in-store presence
September 27, 2017
We have been getting more and more interest in running text-to-win sweepstakes this year. Here’s a new one that started running September 1 and will end this month. We’ve been working with Republic National Distributing Company who is the second largest alcohol beverage distributor in the U.S. They are assisting Pernod Ricard, the sponsor, who […]
Read MoreToyota invites people to share a photo of their favorite running spot in their Rock Your Run Sweepstakes
September 22, 2017
Another promotion that I worked on right before I left on my trip to Italy was the Toyota Rock Your Run Sweepstakes. We’ve been working through REACH, one of Toyota’s experiential marketing agencies, for about the past five years. Earlier this year they came to us for assistance for the Toyota Rock ‘N Roll Marathon […]
Read MoreFootball season is finally here & so is the PAC-12 Football Championship Sweepstakes
September 13, 2017
After being out of the country on vacation for the last two weeks I’m now trying to catch up which is why I haven’t written any posts on this blog for awhile. We visited Italy on a trip I’ve been planning for the past year. We started in Rome, then on to an island called […]
Read MoreMallard Ducks and Big Bucks – Super Hunt Classic Sweepstakes
August 23, 2017
We’re helping the team at Banded give away another very unique and rare prize package ….a hunting trip of a lifetime. We’ve been involved with sweepstakes that have awarded firearms as prizes, but this is the first one that actually involves the hunt as well. The Mallard Ducks and Big Bucks – Super Hunt Classic […]
Read MoreRushCard’s Back to School Sweepstakes Helps Kids Get in the School Zone
August 16, 2017
This time of the summer kids will soon be heading back to school. Mid-August is when retailers will see a second round of back-to-school shopping which normally amounts to the largest volume. Parents and kids will sometimes wait to the last minute to see what mark-downs retailers have made or they may just have put […]
Read MoreEggland’s Best and Pup Star are back with Tiny and the We’re Better Together Sweepstakes
August 9, 2017
Eggland’s Best, one of our clients, teamed up with Air Bud Entertainment last summer to help promote Air Bud Entertainment’s newest family film, PUP STAR. Eggland’s Best launched the ‘Ultimate EB PUP STAR’ sweepstakes which was a success for both parties, so they’re at it again this summer to help promote this year’s musical sequel, […]
Read MoreHello Kitty teams up with PAC-MAN on a limited-time game and sweepstakes
August 2, 2017
Remember your favorite classic arcade game, PAC-MAN, and the countless hours & quarters spent avoiding pesky ghosts while chompin’ on dots. Well PAC-MAN has returned for your consoles, PC, iPhone & mobile devices and we recently started working with their mobile marketing team. They just introduced a partnership with Hello Kitty and for a limited […]
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