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Retailers have found a potent method for gathering consumer feedback in the ever-changing realm of contem...
Read MoreIt takes more than just an excellent product to develop a devoted consumer base in todays online sales in...
Read MoreOrganizing a mobile phone sweepstakes or contest is a great way to interact with consumers and create awa...
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“Suiteheart Sweepstakes” from Sandals helps celebrate Valentine’s Day
February 12, 2020
Valentine’s Day this year falls on this Friday, February 14, just in case you weren’t aware. Everyone including retailers, brands, restaurants and other businesses all have been providing us with ways on how best to celebrate. This holiday appears to get bigger and bigger each year. One of our long-standing clients, Sandals Resorts, has gotten […]
Read MoreThe Road to Super Bowl LIV Wrap Up
February 5, 2020
The Kansas City Chiefs won their first Super Bowl in over fifty years against the San Fransisco 49er’s last Sunday 31-20 at Hard Rock Stadium in Miami. The two teams were tied going into halftime, but then KC scored 21 points in the 4th quarter to seal the game. Patrick Mahomes, the Chief’s quarterback, was […]
Read MoreThe Road to Super Bowl LIV continues with the release of more ads including this WeatherTech ad featuring
January 30, 2020
This Sunday, February 2, Super Bowl LIV will finally take place in Miami at Hard Rock stadium. It will include the Kansas City Chiefs vs. the San Francisco 49ner’s. Since the NFL Conference Championship games that were played almost two weeks ago now there have been many Super Bowl ads and teasers released. An average […]
Read MoreVolvo ties sweepstakes to a safety happening during Super Bowl LIV
January 22, 2020
Last weekend we got to watch the two NFL Conference Games that determined which teams are now headed to Super Bowl LIV. First we watched the Kansas City Chiefs take down the Tennessee Titans to make it to their first Super Bowl in 50 years. The Chiefs says that they’re happy to earn their head […]
Read MoreThe Road to Super Bowl LIV. Advertisers pay up to $5.6 million per 30-sec spot with political ads totalin
January 15, 2020
The Road to the Super Bowl has moved forward. Last weekend was the NFL divisional playoffs with four teams that got to clean out their lockers the next day for the season. The big surprise was the loss of the Baltimore Ravens who had been on a winning streak until they took a couple of […]
Read MoreRoad to Super Bowl LIV kicks off. Both Pepsi & Olay award trips to Miami.
January 10, 2020
Happy New Year! Welcome to the new decade. I hope everyone’s holidays were great and you were able to share the time with family and friends. It’s taken me a little bit to get caught up and back to writing for this blog, but here I am. It’s already the 10th of January which means […]
Read MoreHere’s a TikToc Holiday contest from Kool-Aid featuring Lil Jon
December 18, 2019
Lately I’ve been hearing more and more about TikToc, a fairly new video-sharing social networking service that is mostly used to create short lip-sync, comedy, and talent videos. The app was launched in 2017 for markets outside of China where ByteDance, the company that owns the app, is located. I have not personally downloaded this […]
Read MoreJust BARE Chicken Pick 6 Instagram Sweepstakes
December 4, 2019
Sweepstakes giveaways on Instagram have been very popular this past year and will most likely continue to be in 2020 as well. We’ve assisted with a few of them recently for a brand called Just BARE Chicken which is owned by a company called Pilgrim’s Pride located in Colorado. Their brand’s mission is to provide […]
Read MoreThe 41st Annual ANA/BAA Marketing Law Conference Review
November 13, 2019
The 41st Annual Marketing Law Conference was held in San Diego last week hosted by the ANA (Association of National Advertisers). It normally has been held in Chicago in November each year but was moved to sunny, warm San Diego, which I was lucky enough to attend. I’ve been an attendee of this conference now […]
Read MoreDuel Links Yu-Gi-Oh Sweepstakes offers chance to win a trip to Tokyo
October 16, 2019
If you’re a fan of playing Japanese games you may be aware of a game called Duel Links. It is a Japanese collectible card game developed and published by a Japanese company, Komani Digital Entertainment. We are currently working with their marketing agency in the U.S. called Petrol Advertising to help launch a new sweepstakes […]
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