We’re helping our friends over at Experience Kissimmee run another holiday promotion right now. Their “Snowy Holiday” Sweepstakes is bringing a winter wonderland to Florida. Funny, because we have no signs of snow here in the northeastern part of the country and it looks like we won’t be having a white Christmas.
From now till December 27 participates are invited to enter the sweepstakes by either visiting the promotional website, www.snowyholiday.com, and filling out an entry form, or just by texting the keyword “SNOW” to the shortcode 313131 to gain an entry. People can enter once per day for a chance to be a weekly winner of tickets for different holiday activities in Kissimmee.
For example, this week’s prize package include two tickets to Universal Studios or Universal’s Islands of Adventure at Universal Orlando Resort. Plus two tickets to Now Snowing in Celebration, Florida that includes a train ride, horse and carriage ride, ice skating and a photo with Santa. Experience Kissimmee is mainly targeting residents of Florida to come visit at this time of year, so that is why the prize package does not include any airfare or hotels.
This is one of many sweepstakes that Experience Kissimmee has been running that combines online entry with mobile text messaging entry which they have had great success with. Just wait till January and we’ll most likely see a new. similar promotion but instead targeting those of us in the northeast!
[new_line]
Experience Kissimmee is getting ready to hit the one million mark. At the time of this post they currently have 947,903 fans who have liked their Facebook page. So in anticipation of this memorable event they will be running their “Thanks a Million” Sweepstakes on their Facebook page.
Starting next week and running through the rest of the summer till September 4, Experience Kissimmee will invite fans to visit their page to see a weekly promotional post. These weekly posts by the Sponsor will ask fans to comment on the promotional post by sharing a photo along with a personal thank you note. By doing so the person will be entered into the sweepstakes.
At the end of each week Experience Kissimmee will select two of these thank you notes to feature on their Facebook page. Those two people will be the weekly winners who will each receive a Kissimmee “Thanks A Million” Vacation Essentials set that includes an Apple iPod Nano, a tote bag, sunglasses, sunscreen, Chapstick, a pool towel, a Bluetooth speaker, a drink koozie and a 16″ beach ball. They will also receive an entry into the grand prize drawing to be held at the end of the sweepstakes, right around the time Experience Kissimmee expects to hit it’s one millionth fan!
That grand prize winner will of course win a Kissimmee getaway package for them and up to 3 guests. The package includes round trip airfare and a week’s vacation rental provided by Jeeve’s Holiday Homes. Also included are lots of passes to area attractions including Walt Disney World and Universal Orlando. The grand prize package is valued at $11,154 which makes it the highest value prize that Experience Kissimmee has offered in our history of working with them.
Now we all know that building a fanbase isn’t easy. It takes time to get people to like you on your Facebook page. So we have to congratulate the team at Experience Kissimmee for all their hard work that they have put into this page. It now is hopefully starting to pay off for them. However, they still need to work hard though in order to keep these fans.
Running these types of sweepstakes promotions are great ways to engage with fans. This promotion in particular is asking fans to share both a photo and a message. In doing so, two people a week will have their posts featured for all to see. While most of the sweepstakes that we administer on Facebook are done through a 3rd party app on a tab page, this one is a great example of running it on the page itself. While the Sponsor will not be collecting person data on the participants (email addresses, full names, etc), they will instead gain many valuable insights into their brand from the posts people will share. That will hopefully be worth the huge investment that they have made.
Congratulations again to Experience Kissimmee. We’ll be checking your Facebook page throughout the period to read some of the posts.
Another blast of arctic cold is supposed to swoop down on us this week and bring sub-zero temperatures back along with more snow! It’s been hitting a good portion of this country this month, but those of us in New York and New England have seen the worst of it with Boston breaking historical records. Enough is enough already!
So the only thing to do is get on a plane and head south. The team we’re working with at Experience Kissimmee is taking full advantage of this cold winter weather. They’re running the “Kiss the Cold Good-bye” Sweepstakes for chances to win a Sunny Florida Getaway. The sweepstakes is specifically targeting those in Boston and New York.
Participants can easily enter by texting the keyword “Warm” to the shortcode 82257 which prompts them to enter their email address to complete their entry. Once completed they receive one more message which thanks them for participating and asks them to reply YES to subscribe to future SMS messages from Experience Kissimmee. Utilizing sweepstakes is a great way to grow a database of mobile subscribers.
The Sweepstakes launched on January 12 and runs till April 12. Each week we’re conducting a random drawing for one winner who will receive a “Box of Sunshine” that includes a Kissimmee tote bag packed with flip flops, an alligator plush, sunglasses, orange gum, sunscreen, chapstick, a pool towel, a bluetooth speaker, a drink koozie, a beach ball and a swirl lollipop.
Then four times during the Sweepstakes period a winner will be drawn to receive a Kissimmee getaway for winner and up to 3 guests which includes round trip airfare tickets, 6 day/5 night hotel accommodations, a vehicle rental and a bunch of activities such as park tickets to Walt Disney World’s Magic Kingdom and Universal Orlando Resort and also tickets to Orlando Tree Trek, Boggy Creek Airboat Rides and a 2-hour guided tour for the Paddling Center. We’ve already awarded one of these trips, so there are 3 more left!
For those that would like more information they can visit online at KissColdAway.com to plan their own getaway and enter the sweepstakes as well. Participants can enter once every 24-hour period for a chance to win. Each week, as the weather gets worse and worse, the entries keep growing. Last week was another record breaking week with 28,770 entries.
Experience Kissimmee has been running ads in these select markets to create awareness of the sweepstakes. Here’s a taxi ad that’s running in Boston. Hopefully the taxi’s are helping people get around Boston that can’t get their car shoveled out. A similar ad in also running in New York City.
We just awarded a trip to Florida for another sweepstakes and the winner, who was from Connecticut, wanted to know if she could go next week! That’s how much we all want to get away from this winter right now. Good news is we’re in the second half of the month of February and more then ready to Kiss it Good-bye! So hang in there!
From now till December 27 participates are invited to enter the sweepstakes by either visiting the promotional website, www.snowyholiday.com, and filling out an entry form, or just by texting the keyword “SNOW” to the shortcode 313131 to gain an entry. People can enter once per day for a chance to be a weekly winner of tickets for different holiday activities in Kissimmee.
This is one of many sweepstakes that Experience Kissimmee has been running that combines online entry with mobile text messaging entry which they have had great success with. Just wait till January and we’ll most likely see a new. similar promotion but instead targeting those of us in the northeast!
